The Impact of QR Code Payments and PayNow on Spending and Business Growth
Added Jul 2, 2024
6 min 48 sec
Summary
In this episode, Marketing Professor Ang Swee Hoon, co-author of the Kiasunomics book series, explores how Singapore's introduction of QR code payments and PayNow as part of its Smart Nation vision has influenced consumer behavior, business creation, ATM closures, and credit card spending since their launch in 2017.
In this episode, Marketing Professor Ang Swee Hoon, co-author of the Kiasunomics book series, explores how Singapore's introduction of QR code payments and PayNow as part of its Smart Nation vision has influenced consumer behavior, business creation, ATM closures, and credit card spending since their launch in 2017.
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